請問為什麼是答案C?

问题如下：

An investor is considering investing in a company that leads its industry in adopting new environmentally friendly technologies. The investor expects this competitive advantage to last for three years while the rest of the industry adopts similar technology and believes the company will continue to be an innovation leader. Compared to the industry’s P/E multiple, for this company, the investor should assign a multiple that is:

选项：

A.lower.

B.the same.

C.higher.

解释：

C is correct. The ESG analysis indicates that the company has a competitive advantage that should lead to superior returns over the next few years. The investor should assign a P/E multiple that is higher than the industry average to account for this competitive advantage.