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Carolyne · 2024年03月28日

non standard product

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NO.PZ202209270100000202

问题如下:

Based on the current competitive landscape presented in Exhibit 1, French should conclude that Archway’s ability to:

选项:

A.pass along price increases is high.

B.demand lower input prices from suppliers is low.

C.generate above-average returns on invested capital is low.

解释:

A is correct. Porter’s five forces framework in Exhibit 1 describes an industry with high barriers to entry, high customer switching costs (suggesting a low threat of substitutes), and a specialized product (suggesting low bargaining power of buyers). Furthermore, the primary production inputs from the large group of suppliers are considered basic commodities (suggesting low bargaining power of suppliers). These favorable industry characteristics will likely enable Archway to pass along price increases and generate above-average returns on invested capital.

为什么非标准化产品意味着 买方议价能力弱?

1 个答案
已采纳答案

王园圆_品职助教 · 2024年03月28日

同学你好,这里的非标准化意味着是定制化的产品,一个定制的产品,要找到合适的满足你需求的厂家来生产是很不容易的(如果要求很容易满足,那也不必要定制了)

这种时候,一般能找到一个厂家长期合作就已经很好了,你作为买家,哪里还有什么议价空间呢

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