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花儿。 · 2023年05月07日

关于supply chain

NO.PZ2022090802000005

问题如下:

A flower shop has preferred supplier arrangements with an answering service, to take orders after hours, and a bicycle delivery service, to ensure that it can make deliveries quickly, reliably, and at a reasonable cost. Which of the following statements is most accurate for the flower shop?


(备注:原版书课后题原题。和真题的出题形式不同(真题只有三个选项)。大家做题时不用纠结题目形式,关注知识点原理即可)

选项:

A.The answering service is part of its supply chain. B.The bicycle delivery service is part of its value chain. C.The bicycle delivery service is part of its supply chain. D.The bicycle delivery service is not a part of the value proposition for the flower shop.

解释:

Solution

C is correct. A supply chain includes all the steps involved in producing and delivering a physical product to the end customer, regardless of whether those steps are performed by a single firm. A value chain includes only those functions performed by a single firm, but it also includes functions that are valuable to customers but may not involve physical transformation or handling of the product. The bicycle delivery service is a source of value to customers, so it is part of the flower shop's value proposition, but it is performed by a third party, so it is not part of the flower shop value chain but, rather, is part of its supply chain. The answering service is not a step in the physical goods flow, so it is not a part of the supply chain.

第一个问题:

supply chain是all the steps involved in producing and delivering a physical product to the end customer。A选项和C选项都是在花店享受到的all steps中的一个环节,为什么C就对,A就不对。

1 个答案

王琛_品职助教 · 2023年05月08日

嗨,从没放弃的小努力你好:


同学好,supply chain 的定义中,all the steps 后面还有内容哈,并不是任何步骤都属于供应链

必须涉及到生产、把实物运输到终端消费者手里的 steps 哈

电话应答系统,并不涉及上述两种情况,既不涉及生产花,也不涉及将花运到消费者手中,所以不属于花店的供应链

而自行车派送,属于把花运到消费者手中的 step,所以属于花店的供应链

这个例子,其实基础班老师也有讲解,请参考基础班讲义墨迹版 P103

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虽然现在很辛苦,但努力过的感觉真的很好,加油!

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